EP 16: Engaging With Your Customers Online and Offline Through Digital Marketing and Events x Tiffany Ashitey and Tasha Morris

Name: Tiffany Ashitey and Tasha Morris
Current Title: Co-Founders of Benchmark Creative Group

Educational Background: Temple University (both undergrad) and NYU (Tiffany only)
Location: Brooklyn, NY

Benchmark Creative Group is a digital event marketing agency that creates marketing campaigns for events and provides marketing workshops for organizations as well as one on one branding sessions. BCG is run by co-founders Tiffany Ashitey and Tasha Morris who have a background in event production. The duo are the creators of Brooklyn Marketing Week and the SHEBOSS series.

DURING THIS EPISODE WE DISCUSSED:

• The different elements of customer engagement
• Being realistic with your time and abilities
• Delegating 
• The power of partnerships

RESOURCES MENTIONED:

• Asana
• Later
• Canva
• Planoly
• Twenty20 Stock

RECOMMENDED READS:

• The Alchemist x Paulo Coelho
• The Founder’s Dilemmas x Noam Wasserman
• The Tipping Point x Malcolm Gladwell

OTHER PLACES TO LISTEN: Apple | Stitcher | Google Play

STAY CONNECTED:

BCG: Website |  Instagram | Twitter  | Facebook

Black to Business:  Website | Instagram | Twitter | Facebook