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March 7, 2024

190: Game-Changing Strategies To Even The Playing Field In Your Industry w/ Shequeta Smith

In the realm of entrepreneurship, especially for Black business owners, the journey often entails overcoming significant hurdles – systemic barriers, biases, and a lack of representation. In this episode, we’re delving into the realm of game-changing strategies – those innovative approaches that not only level the playing field but tilt it in your favor.

 

For entrepreneurs facing these challenges, the quest for strategies that can tip the scales in their favor is constant. But fear not, because game-changing strategies are here to shift the narrative.

 

Join us as we explore the insights and expertise of Shequeta Smith, a visionary leader who has blazed trails in the entertainment industry. From her roots as a College Representative for Def Jam/Roc-A-Fella Records to her groundbreaking work in comics, films, and gaming, Shequeta’s journey is a testament to the power of innovation and perseverance.

 

Throughout this episode, we’ll delve into the practical steps you can take to identify opportunities for game-changing strategies within your industry. We’ll uncover the advantages that come from leveraging your unique background and perspective, and we’ll explore the pivotal role of storytelling as a foundation for transformative change.

 

From executing your strategies effectively to adapting and scaling them for long-term success, Shequeta will share invaluable insights drawn from her own experiences as a Black woman in the industry. So, whether you’re a budding entrepreneur or a seasoned business owner, get ready to arm yourself with the knowledge and strategies you need to thrive in today’s competitive landscape.

 

DURING THIS EPISODE YOU’LL LEARN:

  • How to identify opportunities for game-changing strategies within your industry, even in the face of systemic challenges.
  • Leveraging your unique background and perspective as an advantage in business, turning obstacles into opportunities.
  • The transformative power of storytelling as a foundation for game-changing strategies, connecting with your audience on a deeper level.
  • Practical strategies for executing your initiatives effectively, measuring success, and making necessary adjustments along the way.
  • Adapting and scaling your strategies for long-term growth and sustainability, ensuring relevance and impact in a rapidly changing world.

 

RESOURCES MENTIONED:

 

ABOUT SHEQUETA:

Shequeta L. Smith is a trailblazer in the entertainment industry, with a career spanning from writing and directing films to creating award-winning screenplays. Her journey led her to launch Shero Comics in 2016, a multimedia company focused on amplifying the voices of Black women and other underserved communities in comics, films, and gaming. Shequeta’s commitment to diversity and empowerment has garnered recognition, including grants from Digital Undivided and partnerships with major corporations like Coca-Cola and Goldman Sachs. Currently, Shequeta is expanding her vision with the launch of Shero Games, bringing her Korean-African American graphic novel series, “Rayven Choi,” to life in a mobile gaming experience.

 

In this episode, Shequeta shares her expertise on game-changing strategies, drawing from her own experiences as a Black woman in the industry. From overcoming challenges to finding inspiration in storytelling, her insights will empower you to take your business to new heights. Join us as we learn from Shequeta’s journey and discover actionable strategies for success.


🙏🏿 Support: 

 

This episode is sponsored by Harvard Business School Executive Education. 

 

Transformation requires a catalyst. For thousands of business leaders, Harvard Business School Executive Education has been that catalyst. Here, senior leaders join in a transformational learning experience, networking with executives from around the world.

During the day, participants take part in dynamic lectures led by distinguished faculty. In the evening, the learning continues in unique on-campus living groups. And a wide range of virtual leadership programs offer the types of interactivity and connectivity formerly reserved for in-person engagements.

Prepare for the next step in your career. Learn More.


Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review on Apple Podcasts:

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OTHER PLACES TO LISTEN: Apple | Spotify

 

STAY CONNECTED: 

Shequeta Smith:  Website | Instagram | Facebook 

Black to Business:  Website | Instagram | Twitter | Facebook | LinkedIn

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