43: Why Shopping Black Should Be A Lifestyle w/ Michelle Dalzon

Name: Michelle Dalzon

Current Title: CEO of The Black-Owned Market (theBOM)

Location: Boston, MA

Educational Background: Umass Amherst 2010 – BA Communications

 

 

About Michelle:

As the descendant of small business owners, I envision a world where Black brands THRIVE. I had the pleasure of watching my parents run a successful business with limited resources and exposure and still rise. I’ve spent 8 years in corporate america at major media companies such as Time Inc., Turner Broadcasting, and Viacom within marketing/advertising. I truly believe that every experience in my life has led me to my life purpose.

 

My dream is to help as many Black business owners succeed by giving them a platform that connects them to their intended consumer. At theBOM, we are creating a space where Black brands come first and conscious consumers can meet new brands they’re sure to love. My goal is to make sure every Black person has a place to shop within their community FIRST before having to search outside. All of the brands featured on theBOM are of quality and are accompanied by amazing founder stories. I love my community and my hope is that you’ll invest in a Black business today and yourself – leading to the empowerment we deserve.

 

DURING THIS EPISODE WE DISCUSSED:

• The direct benefits of shopping Black
• How to be intentional when shopping Black
• How to stay connected with your consumer as a Black-owned business

RESOURCES MENTIONED:

• PUR Home
• Blk + Grn
• Official Black Wall Street
• We Buy Black
• The Capital Network
• Canva
• Book: The Blue Ocean Strategy x W. Chan Kim
• Book: Scaling Up x Verne Harnish
• Book: Rich Dad Poor Dad x Robert Kiyosaki
• Book: Ask And It Is Given x Esther Hicks

Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review on Apple Podcasts:

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OTHER PLACES TO LISTEN: Apple | Spotify

 

STAY CONNECTED: 

Michelle: Website | Twitter | Facebook | Instagram

Black to Business:  Website | Instagram | Twitter | Facebook | LinkedIn