246: Digital Domination: How Black Entrepreneurs Can Attract & Convert Clients Online w/ Quintel Harcum
You’re posting on social media, following trends, and showing up online… but your ideal clients still aren’t converting. Sound familiar?
In today’s digital-first business world, it’s no longer enough to just show up online. To stand out and build a sustainable business, we as Black entrepreneurs must learn how to own our digital space and turn that presence into real income. But with so much noise online, how do you create content that connects, builds trust, and converts without relying on complicated ad strategies?
In this episode, digital strategist and creative brand builder Quintel Harcum joins us to break down what it really takes to digitally dominate. He shares how to attract the right audience, convert them into clients, and build a long-term digital presence rooted in ownership, value, and trust.
If you’re tired of chasing trends and ready to build a digital strategy that actually works for your business, this conversation is for you.
DURING THIS EPISODE YOU’LL LEARN:
- Why digital domination is about owning your space, not chasing followers
- How the digital world has changed the way we attract and convert clients
- The key differences between relying on social media vs. owning your audience
- How to build digital trust and credibility with lead magnets, email, and storytelling
- Simple, low-cost strategies to grow your audience without paid ads
- How to make it easier for clients to buy from you and stop leaving money on the tab
RESOURCES MENTIONED:
ABOUT QUINTEL HARCUM:
Quintel Harcum is a Baltimore native, Lincoln University graduate, and founder of Green Book Digital, a strategy studio helping service-based entrepreneurs and creators grow, convert, and monetize audiences without relying on social media or paid ads.
Before launching his agency, Quintel spent over a decade as a government analyst while building his entrepreneurial foundation in nightlife marketing, fashion, and food. In 2020, he founded Good Part & Co., a plant-based health café that became the first Black-owned food partner at Johns Hopkins University. Today, he blends creative storytelling and strategic systems to help entrepreneurs build real digital independence and long-term success.
Thank you so much for listening! If you liked this episode, please subscribe to “The Black to Business Podcast” and rate and review on Apple Podcasts:
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